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Niyra vs Clay

Clay is a powerful contact-enrichment and outbound platform for sales teams. Niyra is a personal AI agent for one person. They overlap on contact enrichment but solve different problems.

Clay is the spreadsheet-native enrichment + outbound platform that GTM teams love. Niyra is a personal AI agent that runs your inbox, calendar, and life. They touch the same surface at contact enrichment, but Clay is built for sales teams operating at volume; Niyra is built for one founder, consultant, or operator who needs an always-on assistant. Use Clay for prospecting sequences at scale; use Niyra for everything else around your work.

What each is great at

Clay

Clay is great when

  • Best-in-class contact enrichment (LinkedIn, Apollo, ZoomInfo stacked)
  • Spreadsheet-native outbound — built for ops teams
  • Massive integration surface for GTM data sources
  • Strong team and process — clear category leader

Niyra

Niyra fits when

  • Personal — one Niyra per person, no team setup
  • Memory + records — remembers what you decided last quarter
  • Channels — WhatsApp / Telegram / Discord / voice, not just web
  • Inbox + calendar + cron, not just contact data
  • Cheaper for individual use (Clay starts at team-scale)

Side-by-side

FeatureNiyraClay
AudienceOne personSales / GTM teams
SurfaceChat + voice + automationSpreadsheets + outbound
Contact enrichmentVia Apollo / Composio integrationsBest-in-class native
Inbox & calendarFirst-classNot the focus
Pricing$19 / $39$149+ / month

So which one?

Pick Clay when

  • You run outbound at scale for a sales team
  • You need 30+ data sources stacked per contact
  • You're comfortable with spreadsheets as the primary UI

Pick Niyra when

  • You're solo or running a small team
  • You want one assistant that does email + calendar + tasks + research
  • You want AI on WhatsApp / Telegram / voice

FAQ

Can Niyra do what Clay does?
For low-volume personal use — enrich a few prospects via Apollo — yes. For a team running 1,000-row outbound sequences? No. Clay's the right tool there.
Can I connect Clay to Niyra?
Indirectly via shared integrations (HubSpot, Salesforce). Direct Clay MCP is on the roadmap.

Try Niyra free — no card.

2,000 credits to see if she fits how you actually work.

Start free

32+

Integrations

OAuth-first

5

Channels

Web, WhatsApp, Telegram, Discord, voice

100+

Native tools

Memory, voice, browser, automation

18

Skills

JIT-loaded per turn

WhatsAppOutbound callsInbox triageCalendar tetrisLong-term memoryAutomation

More comparisons & next steps

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